Product Value Analyzer

SPG's Product Value Analyzer is a high-intensity and focused investigation of the economic value your customers realize from one of your key product or service offerings. Conducted over an intensive, week-long effort, The Analyzer examines one of your offerings to a defined customer segment. We quantify the value (in terms of revenue improvements and cost reductions) your customers realize from using your products and services, and we compare this value to the next best competitive alternative. SPG conducts internal interviews and analyzes critical product and sales data to develop financial models of the economic value you deliver to customers. In just a week, we deliver valuable insights and actionable recommendations on how to maximize your profitability and growth potential. Our deliverables include:

• A customized, spreadsheet-based analyzer to help quantify the value of your products and services
• Half-day executive education on value-based pricing and the results of our work