John Hogan
Vice President & Director of Research

John provides strategy and thought leadership on client engagements, and also leads the SPG's research and development on emerging pricing strategy issues. An award-winning professor from the Boston College Carroll School of Management, John currently teaches in the executive education programs at the University of Chicago, Columbia University, and University of North Carolina. A highly sought-after speaker and author, John is on the editorial board of the Journal of Service Research, where he recently won an award for the best article on service marketing. He is a graduate of Auburn and Indiana Universities, and earned a Ph.D. at the University of North Carolina.