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The Strategy & Tactics
of Pricing

Fourth Edition,
by Thomas T. Nagle &

John E. Hogan

 

 

 

 

 

 

 

 

 

Hear Dr. Tom Nagle speak about SPG's pricing point of view, featured in Stanford University's Executive Video Series

   
Strategic Pricing Group helps companies create, communicate and capture value — enabling them to set prices that drive more profitable growth.

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